Do The Green Thing: Simplifying Green Stuff So Even I Can Understand It
I've spent a bit of time recently with James and the gang from DoTheGreenThing which has been a lot of fun.
Apart from the generally very positive message around, well, doing the green thing, I think they've done a great job of simplifying the - sometimes obscure, or abstract, or contrary - messages into 7 simple steps:
- You get from A to B without any C when you Walk The Walk
- It's delicious but it causes more CO2 than cars so go Easy On The Meat
- Resist the urge to buy the latest and Stick With What You Got
- Turn down the central heating and turn up the Human Heat
- The art of wasting nothing and using up everything: All-Consuming
- Instead of jetting your way around the world, Stay Grounded
- Don't leave it on or even put it on, Plug Out
And then the story telling. Much as I loved the latest Glove Love stuff, I'm a sucker for the terrible puns of Ninjin - The Way Of The Vegetable Assassin:
